poniedziałek, 21 lutego 2011

Perception and Communication - week 9

   In April of 2007 , when taking part in the first round of the Enduro Rally Championship of Poland , I had an opportunity to meet the winner of the previous year championship. Before I meet him , I've seen articles , and interviews with that person. I thought he must be a brave man with the proper riding skills and strong personality to handle the pressure from his sponsors.
I wanted to know how to practice to develop my skills and what parts to use to improve my quad bike. Knowing that I am about to meet him made me feel exicted. After talking to him and getting to know everything I wanted him to tell me , I felt proud that I know such a good rider.

   However , after two years that person decided to take part in the Dakar Rally. After finishing it on the third place , he started a kind of campaign to show everybody how great he is. He was known to be rich , so he spend a lot of money to put himself into every newspaper about cars or motorcycles. He also paid a lot to less famous celebrities to allow him to seat with them on events known to be under the auspices of the media. Unfortunatelly to that person , one motorsport journalist didn't want his money and revealed the information that made that person look bad in eyes of his fans including me. He was said to use illegal help during the Dakar Rally on every fifteen stages. Firstly , that news was considered as gossip , but the famous Orlen Team riders competing in Dakar Rally for twelve years  that time , confirmed that information to be true as they saw him using his truck to go through the stage when he should be using his bike , so that he could take a rest when his rivals were putting effort to complete the stage.

   After that news , my opinion about that person changed completely. What is more , there have been more and more sport journalists that owned videos showing that person cheating during the events of the Championship of Poland in 2006 , 2007 and 2008.

   My initial perception of that person was totally incorrect as when getting to know that person I was looking only at achievements making him a good man without even thinking about the research on other achievements of that person.
To avoid this judgement again , I am trying to see both positive and negative sides of people I have opportunities to meet. It's also important to remember that our personal perception is different than perception of others , so when meeting new people , I am trying to make my own opinion about the person without thinking much about what other people told me about that person.


    Buckinghamshire New University has a modern software that enables students to communicate fast and easily with university employees such as lecturers or receptionists and vice versa.
    However ,  in some of the services provided by university , it takes a lot of time to get the answer about the application that has been handed in or any other queries. When asking online or researching online on job vacancies , there are information that are too general , without the essential informations. To improve that , university should either employ new managers or provide already employed managers with coaching showing them that creating a shared sense of purpose is an important starting point for a srategic approach to communication. When they do that , the managers will try to improve the work of people responsible for answering students in both electronic and personal way. Managers will show them that they are working towards the same goal as the more proper answers they will give , the more people will know what to do , for example what student job to apply for , how and when and university will benefit from that.
    Univeristy is trying to improve it's working system and wants to know how to do it. There has been several surveys available on blackboard. Students were reminded to fill them , but the way they were presented was not attracting students and if not tutors sending hundreads of e-mails asking and reminding students about it , not many people would have done that. Surveys should be advertised in extraordinary way , for example there should be lecturer or another person responsible for communication with students going to the library asking five to ten random people if they have a single idea how to improve some points of working , for example searching for books. After a short conversation that person should be given a pen , little notebook or any small gift with the logo of Buckinghamshire New University and also should be encouraged to complete surveys. In that way , communication with students through surveys would improve as well as univeristy's image.
   University should create a blog with general news. That blog should be linked with blackboard. It should be created in extraordinary way with many pictures and videos used as description of things posted on that blog. It should be known as Bucks News so that every student would know that the right use of that blog is the easiest way to find answers on any quesions. For example , if there is a vacancy in Student's Union's Bar , there should be post about it with a big comic picture of that vacancy like steward or barman to attract people. There should be also person available to chat online with on that blog for eight or twelve hours helping students in solving their problems. This is another way that would improve both communication and image of the Buckinghamshire New University.


Bibliography:

 - Clake , R. (2010). How to... improve staff comunication [Online]. Available from:

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