Nowadays , there are many websites created to help people in their job research. With the development of the internet , online recruitment developed as well. All over the world , people have access to the internet. Knowing that , both small organisations and large companies put their job offers in the internet. One of the famous online recruitment websites in Great Britain is fish4jobs.
The website has been made in a very creative way. First of all , the name , being easy to remember as fish4jobs makes people think about looking for interesting opportunities , very often not expected ones. It's attracting people as chosen colours and layout of the website make it look modern. It's very easy to operate , as every type of information to research is kept in order , for example , main searching tool is bigger and it's located at top of the website , whereas a list of industry types , advertised opportunities and other tagged jobs is located in the middle and bottom part of the website. Thus , people that were not in favour of using internet , can see that online recruitment may be easy. What makes that website attractive to variety of people is that on the main site , people can see the list of the different types of work , so they can choose if for example they are looking for a job for gratuate or charity and many other.
The creators of that websites must have been aware of people's perception differences. Seeing anything for the first time , people notice different things and pay attention to the work of different factors. For example , when I had an opportunity to see that website for the first time , I started my research from looking at Great Britain's job map , whereas one of my friends typed sales into the main tool , and another friend just looked at the list of options. It shows , that the website is very easy to operate , modern and attractive.
STENA Innovative Recycling , is a department of STENA Metall Group , which is a large international company localized in two hundred and fifty places and specialised in production and selling of metal materials and recycling.
STENA is carrying out a recruitment campaing in Poland. It's an internship program for students , with opportunity of being employed after the program. I am interested in that campaign , mostly because I have never seen such clearly presented recruitment campaign that contains every information needed.
The group put the elements of their campaign on Polish job researching website for students. First page of their offer asks its visitors if they want to know how to save forest area size of 21.000 sport fields. Under that question there is a explanation saying ''If yes , we want to know you.'' It shows , that the approach of young students is exactly the one STENA is looking for. On further pages of their offer , I have seen the skills needed to be the right person for that position. They require knowledge of English at advanced level , ability to translate fast , easility in travelling and studying the course at university that is connected to business , marketing and organisational habits. After reading that , that offer attracted me , because I have every single one of the skills they require.
What is more , the recruitment campaign of STENA Innovative Recycling not only describes the job position , but also issues such as the place of stay , the accomodation and wage issue. They say , that main tasks during the work , would be gaining a customer base and helping in translation both paper and oral. Opportunity of that program is attractive for Polish students as it enables to do it in central part of Poland , and the company provides the interns with accomodation. They also claim that taking part in that program will develop managerial skills as interns would be involved in brand image development projects. The company wants their interns to be independent in solving problems , to have have very good organizational skills , to be open minded , creative , productive and have easiness in communication.
''You will be where all the action is and you will experience a business culture with fast decision where every challenge is seen as an opportunity.'' STENA Innovative Recycling (2011)
As a student of a university localized in United Kingdom and having proper skills and experience required , that offer was created exactly the way I was looking for , when researching.
The online recruitment is a great way to research job opportunities. However , it's not perfect. It has both advantages and drawbacks.
The advantages of online recruitment:
The drawbacks of online recruitment:
In conlusion , online recruitment is a modern way of researching the job opportunities. It's fast , easy and contains a variety of opportunities all over the world in different categories. Everybody is able to find something. To attract people with required skills and attitude , companies create a recruitment campaigns that are being placed online. They are a very efficient way of looking for proper personnel , as by the right description of the offered jobs , they attract the right people. Online recruitment has many advantages as it's easy to operate with , doesn't require much effort to be put and is available for majority of people. However , with that many offers online , the communication between the interested people and companies is often a disadvantage of online recruitment , as it might be much easier to find answers by the right use of classic job research tools , such as phones.
Bibliography:
Primary research:
Secondary research:
The creators of that websites must have been aware of people's perception differences. Seeing anything for the first time , people notice different things and pay attention to the work of different factors. For example , when I had an opportunity to see that website for the first time , I started my research from looking at Great Britain's job map , whereas one of my friends typed sales into the main tool , and another friend just looked at the list of options. It shows , that the website is very easy to operate , modern and attractive.
STENA is carrying out a recruitment campaing in Poland. It's an internship program for students , with opportunity of being employed after the program. I am interested in that campaign , mostly because I have never seen such clearly presented recruitment campaign that contains every information needed.
The group put the elements of their campaign on Polish job researching website for students. First page of their offer asks its visitors if they want to know how to save forest area size of 21.000 sport fields. Under that question there is a explanation saying ''If yes , we want to know you.'' It shows , that the approach of young students is exactly the one STENA is looking for. On further pages of their offer , I have seen the skills needed to be the right person for that position. They require knowledge of English at advanced level , ability to translate fast , easility in travelling and studying the course at university that is connected to business , marketing and organisational habits. After reading that , that offer attracted me , because I have every single one of the skills they require.
What is more , the recruitment campaign of STENA Innovative Recycling not only describes the job position , but also issues such as the place of stay , the accomodation and wage issue. They say , that main tasks during the work , would be gaining a customer base and helping in translation both paper and oral. Opportunity of that program is attractive for Polish students as it enables to do it in central part of Poland , and the company provides the interns with accomodation. They also claim that taking part in that program will develop managerial skills as interns would be involved in brand image development projects. The company wants their interns to be independent in solving problems , to have have very good organizational skills , to be open minded , creative , productive and have easiness in communication.
''You will be where all the action is and you will experience a business culture with fast decision where every challenge is seen as an opportunity.'' STENA Innovative Recycling (2011)
As a student of a university localized in United Kingdom and having proper skills and experience required , that offer was created exactly the way I was looking for , when researching.
The online recruitment is a great way to research job opportunities. However , it's not perfect. It has both advantages and drawbacks.
The advantages of online recruitment:
- There is a variety of job opportunities , divided into many types , such as charity , for graduates , full-time or part-time , HR , leisure , science and many more. Thus , when researching online , people can see an opportunity that they were not looking for , and very often that is better than the one that they have been looking for.
- Many people nowadays , even if not employed , have not much free time. Especially , they might have no time to go to job centre , consultancy or personal skill assessment centres. Online recruitment enables people to research millions of job opportunities all over the world by the right use of the internet. People can spend fivew minutes during their free time , no matter where they are , because all they need is a computer or phone with the connection to the internet.
- Internet is a resource available for majority of people looking for job. Even if not having a computer , people can use a mobile phone to research job online. It's easier for mothers to have a look at available job positions online , watching their children playing at home , than taking them on a trip to job centre.
- Most of the online recruitment websites enable people to create an account , filling the proper forms with job preferences , skills , schools they finished , their hobby etc. After setting such account and filling the proper forms , the network does the research by itself. It sends the offers automatically in relation to the preferences , skills etc. Online recruitment makes research easier.
- There is no age discrimination when applying for a job through online recruitment websites. People of different age have an opportunity to find a job they want , because the network will not lock it's database. Everybody that wants to find a job does not have to hesitate and worry because nobody will comment on their research , the visitors of online recruitment websites are anonymous.
The drawbacks of online recruitment:
- When researching online , people can get bored of the big amount of offers. It might be complicated to specify what job is being research carried on , because the more words typed into the searching tool , the answer contains less sense.
- There are many offers that are incomplete. Personally , I have read many job offers on online recruitment websites , and I have also been send them automatically on my account. However.
- A big amount of offers is being put in the wrong categories all the time. Many companies try to attract people for the lower payed job positions by making the name of the job sound better , and placing the offer in the category that is being researched by qualified people. For example , companies likes Oriflame or Avon , specialized in selling a variety of cosmetics are in constant demand for canvassers. They offer their job even to people with a low level of interpersonal skills and difficulties with working with people. Companies looking for canvassers very often call that kind of job offer as the sales manager and place them in a variety of categories , because they know from their experience that it attracts people.
- There are many people that are not likely to use electronic devices in their lifes a lot. For example , older people , that prefer reading newspapers , or when going for a walk , looking for job offers in the variety of boards in shops or job centres. Onlince recruitment is often making a impression of difficult research tool for older people , especially when there is nobody to help and explain that people that it can be much easier to use it , than looking in newspapers.
- A major disadvantage of online recruitment is that a lot of companies that placed their offers in the internet , are getting lost in all the e-mails they are being send by people having queries about their offers. Very often , people responsible for answering that e-mails , are getting fed up with that work , and stop doing it. When it comes to the problem solving part of recruitment , the classic phone call is much better than online recruitment , as answer are being given much faster and if there is a need to , they are being also explained.
In conlusion , online recruitment is a modern way of researching the job opportunities. It's fast , easy and contains a variety of opportunities all over the world in different categories. Everybody is able to find something. To attract people with required skills and attitude , companies create a recruitment campaigns that are being placed online. They are a very efficient way of looking for proper personnel , as by the right description of the offered jobs , they attract the right people. Online recruitment has many advantages as it's easy to operate with , doesn't require much effort to be put and is available for majority of people. However , with that many offers online , the communication between the interested people and companies is often a disadvantage of online recruitment , as it might be much easier to find answers by the right use of classic job research tools , such as phones.
Bibliography:
Primary research:
- A interview with anonymous canvassers and consultants of two different cosmetic companies.
- Showing the fish4jobs website to two different people , and comparing their first experience with that website to mine.
Secondary research:
- Absolvent. (2011) STENA Innovative Recycling. [Online] March 2011. Available on: http://www.absolvent.pl/program-stena-recycling-internship/opis-stanowisk/staz-w-dziale-prmarketing-communication-3873 [Accessed: 31st March 2011]
- fish4jobs. UK jobs and London jobs. [Online] Available on: http://www.fish4.co.uk/ [Accessed: 31st March 2011]
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